The British company, which sells both new and used cars, said the rate of dealer sign-ups has accelerated in recent weeks, with two-thirds of the new sign-ups occurring since the start of May through to the end of July. The trend was most prominent in the North of England, with a 33.6% increase in retailers joining in the North West, and 31.9% in the North East.
In early June, CarWow reported a 113% increase in the proportion of customers who place a formal enquiry for a used car after starting their search on its platform looking for a new car.
“It is notable that the rise in sign-ups has built in a sustained and consistent way and gathered pace over the past few months,” said CarWow commercial director, Sepi Arani.
“Where previously we saw pockets of retail-ready stock at dealers around the UK, we’re now seeing availability improve more consistently as well as a stronger balance of factory orders versus stock sales.
“We’re also seeing a very positive response to our enhanced used car offering and our all-new dealer website.”
CarWow received funding to invest earlier this summer when Volvo acquired a minority stake in the company. CarWow has appointed several senior members to its team to support its growth strategy and in July launched a new website to help dealers source and buy used cars.